About Us

The Pulaski County Tourism Bureau and Visitors Center is a non-profit organization, (501C6), funded through a 3% Guest Tax collected by hotels, motels, cabins, bed & breakfasts, and vacation homes for room nights sold within the county.

We are the Destination Marketing Organization (DMO) for Pulaski County Missouri organized for the sole purpose of promotion of tourism and the comprehensive marketing of our destination, in order to fuel the local business climate and broaden the local tax base. If you own a business in Pulaski County, visit our Industry page to learn how you can be involved, along with handy links to resources.
The revenue that we receive is used to market Pulaski County Missouri as a tourist destination in a variety of media outlets from internet marketing tools, print, radio, cable, billboards to tradeshow participation. Our marketing is invested into outer markets in order to increase overnight stays. Campaigns are specifically targeting geographic locations and interests to better reach potential tourists. These are aggressive investments that our local businesses are unable to fund on their own. With this marketing comes servicing the tourists. Assisting them with information and resources, planning motor coach, group, and reunion itineraries, and collecting of information about our Pulaski County partners and events. The Bureau also operates a state-of-the-art Visitors Center located north of Interstate 44, Exit 161.

Tourism Bureau Administrative Office Hours:
8 AM-5 PM Monday through Thursday
8 AM-2 PM Friday 

Visitors Center Hours

8 AM-5 PM Monday-Friday
Saturdays May-Sept 9 AM-3 PM
Sundays Memorial-Labor Day 9 AM-3 PM Outside Kiosk available after hours

You may contact us by calling
1-573-336-6355 or toll-free 1-877-858-8687

Visit our Visitors Center or the Industry Page for more information and answers to your questions.

Under Missouri law, any individual entering the premises or engaging the services of the business waives all civil liability against the individual or entity for any damages based on inherent risks associated with an exposure or potential exposure to COVID-19, except for recklessness or willful misconduct. RSMo 537.1005

Certified Staff

Beth Wiles, CDME
Executive Director

Marketing Plan, Budget, Marketing Placement, Creative, Program Design, Legislative, Human Resource. 

Recognized by the Destination Management Organization, (DMO) industry as its highest educational achievement, CDME is an advanced educational program for experienced DMO professionals seeking career advancement. Offered through Destination Marketing International Association (DMAI) core curriculum includes Strategic Issues and Planning, Marketing Plan and Budget Development, and Leadership Development. Additional required courses consist of Advocacy, Sales, Community Branding, Partnerships, Economic Development, Regional Planning, Sports Marketing, among others. The CDME program requires re-certification every 4 years. 


Katie DreadfulwaterTourism Executive Assistant & Bookkeeping
Accounts payable and receivable, event collection and disbursement, community distribution, and administrative duties. 

Mitzi SparksVisitors Center Coordinator & Industry Relations
Day-to-day operations of the Visitors Center & gift shop. Leads processing, partner database, reporting, in-house brochure design, outbound visitors guide distribution, and administrative duties.

Vacant – Visitor Services Representative & Event Promotion
Meet and greet the traveling public, key task assignments which include; gathering and disseminating event information, content creation, maintain brochure and retail items within Center, and administrative duties as assigned. 

Position Open: Group Coordinator & Bookkeeping – Market to, book, and service group business which includes motorcoach, reunions, specialty groups, meetings, workshops, conferences, and media. Attendance at marketplace and tradeshows. Develop itineraries and coordinate with business partners. Bookkeeping – accounts payable and receivable. For more information….

Be sure to stop in our Visitors Center!

We offer over 700 brochures highlighting attractions across the state of Missouri.  A great resource for planning your next vacation and quick getaway!

The Tourism Board

The Pulaski County Tourism Bureau is overseen by board members representing various cities and industries throughout the county.  Their oversight ensures that the tax revenue is spent according to state law and that the Bureau remains on track to increase tourism visitation with an aggressive strategic plan.

Board Members

Rick Morris, President
Representing Lodging Industry 

“The impacts of tourism on the Lodging industry is a no-brainer: Our partnership with Tourism is win-win. Tourism’s efforts in attracting folks from all over the world to Pulaski County and our Mission to Serve our Guests and provide incredible Ozarks hospitality makes our partnership absolutely essential. Their efforts give people a reason to come to Pulaski County and we give them a reason to stay!”

Janel Rowell, Secretary
Representing Waynesville-St Robert Chamber of Commerce (Saint Robert) 

“I love working in the Hospitality industry because you are the face of your community as well as to help people have experiences in our community during their stay – experiences that can stay with them for life. Tourism is vital not only to my job (a hotel needs heads in beds!) but also can make or break a community. An active Tourism Bureau can be an example for other industries and organizations in regards to marketing our area, encouraging and promoting local events, and partnering with and being actively involved with other locations to drive interest in our area as well. A successful Bureau understands the needs of appealing locally, regionally, statewide, and even to other states as well as being open to partnering together for the greater good and ultimately the betterment of our community.”

Ursula Lebioda, Vice President
Representing the Restaurant Industry

“Tourism in the restaurant world…More visitors = More Diners. Tourism directly impacts restaurants as the more travelers or visitors in Pulaski county the more diners available to frequent our local restaurants and flavors. With more travelers, that leads to more business, leading to more interest in opening up new restaurants, total economic boost, full circle!” 

Betsy Thomson, Treasurer
Representing Lodging Industry

“Tourism is an extremely important to our day to day business. Having a local tourism bureau marketing outside of the immediate area is beneficial. Without the marketing placements in leisure and group outlets we would rely purely on travelers related to Fort Leonard Wood and the overnight Interstate traffic. We are able to book business for Route 66 travelers, military reunions, specialty groups and families coming to our area to enjoy the great outdoors, museums and activities Pulaski County offers.”

Glen Smith
Representing Crocker Chamber of Commerce 

“Strong tourism and economic development are key elements to the success of our communities and county as whole. With the investments of individuals and organizations we are seeing growth in quality of life for our citizens and increased opportunities for businesses.”

Todd Bailey
Representing Richland Chamber of Commerce

“Tourism is the backbone to economic growth in any community. The Bureau supports Richland encouraging tourists to explore the community, inviting them to shop for treasures, experience our unique eateries and spend the day at various events such as car shows and the annual Tri-County Fair. Investing in promotion of county-wide tourism assets are vital to continue to prosper and grow.”

CD Storie
Representing Waynesville-St Robert Chamber of Commerce (Waynesville)

“Pulaski County Missouri is an Amazing place. What other county in the whole country boasts the diversity and beauty of Pulaski County? We literally have people from all over the world living and working together as a team. We are a microcosm of what the world could be if everyone would learn to pull together instead of against each other. And natural beauty? We have it all. Rivers, streams, Springs, hills, hiking, caves, camping, fishing, farm fields, and even Route 66. Like to take pictures? Pulaski County is a photographer’s dream. With great restaurants, plenty of rooms to stay for any budget, and history around every corner there is something for everyone. Diving, golf, pump patches, and even a fantastic new wedding barn. Pulaski County has it all. Why do I feel so strongly about Pulaski County and all it has to offer tourists? I have lived here my whole life.. Just like my Dad did, and his dad before him. I have roots here. And still, live on that same century farm right here in Pulaski County. I have traveled all over the world, but this is where I call home because of all Pulaski County has to offer as a home and a destination. I think Pulaski County is a great place to visit, and even a better place to call home.”

Roger Graves
Representing Dixon Chamber of Commerce

“Tourism matters to Dixon, Missouri! Frankly, without the assistance of Tourism, it would be a challenge to our rural destination to allocate the dollars necessary to promote ourselves to group and leisure travelers. Pulaski County Tourism Bureau enables our community to be on the Tourism map.”

Larry Helms
Representing Pulaski County Outfitters Association

“Outdoor experiences in Pulaski County are second to none. Tourists have a great selection of camping, RVing and river experiences to choose from along the Gasconade and Big Piney rivers. Tourism’s investment into marketing to promote Pulaski’s rich outdoor assets, to potential tourists helps support the outfitter industries, in ways small business owners could not.”

Laura Schoephorster
Representing Business Interest

“Tourism is an economic driver for Pulaski County. Our hospitality industry, from the Mom & Pop restaurants and pumpkin patches in Crocker, Dixon, & Richland, to our branded hotels in Saint Robert, our eclectic boutiques and antique stores along Route 66 near Waynesville, to our outfitters along the Big Piney in the southern part of the county- they each benefit from the attention that Pulaski County Tourism Bureau generates through marketing our destinations to leisure and group travelers. Tourism matters to Pulaski County’s economy!”

Open Position
Representing Restaurant Industry

Tourism Board Meetings

The Pulaski County Tourism Board regular meetings are held the third Wednesday in January, April, July, and October.  at 4 pm in the lower-level meeting space of the Pulaski County Visitors Center located at 137 St. Robert Blvd. St. Robert, MO.   Board meeting dates are posted on the front door entrance of the Visitors Center and on the PulaskiCountyUSA.com website calendar under Community Meetings, a minimum of 3 days prior to the meeting.  Special meetings are posted at the Visitors Center and on the website calendar a minimum of 24 hours prior to the meeting. 

Board meetings are open to the public.  If you have a subject to be discussed at the meeting please notify PCTB 3 days prior to the meeting with your name, contact information, and subject matter for consideration to the agenda.  The meeting date, time, and location are subject to change.  It is highly encouraged, if planning to attend the meeting, to call 573-336-6355 or email PCTB at email@pulaskicountyusa.com to confirm the meeting and reserve.  This allows for proper planning for seating arrangements and notification if a quorum is not met. 

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